APSCO News

APSCO Lubricants launched in Russia

Arabian Petroleum Supply Company (APSCO) expanded its lubricants business footprint in Russia and CIS countries.

 In partnership with Eurasia Motors, one of the leading importers of lubricants in Russia, APSCO initiated supply of its high quality products to B2C and B2B customers in the region. One of the first brand activities was participation of APSCO in MIMS Automobility 2023 exhibition  - the key event of Russia lubricants market. With over  1500 participating companies and thousands of visitors representing all industry sectors and lubricants businesses, APSCO managed to build brand awareness and obtain hundreds of leads for potential partnerships in supply of APSCO lubricants. With a Total Industry Demand of approximately 8M barrels, Russia represents one of the largest opportunity for APSCO business expansion.

Eurasia Motors team of professionals in lubricants industry excited to realize full potential of APSCO to become one of the leading brands of high quality lubricants for Russia consumers, major industrial companies, commercial fleets, agricultural and construction companies.

Given the very positive feedback on brand from customers received during exhibition and numerous field visits, APSCO has a bright future in the market of Russia and CIS countries and brand launch is one of the most exciting events in local lubricants industry.